Steve Leblang – The Dirt on How Data and Testing Influences Television

https://bread-for-the-people.sounder.fm/episode/steve-leblang-the-dirt-on-how-data-and-testing-i

Before a television series hits the streaming services, formerly known as airwaves, all television programs undergo intense testing and analysis. Today on Bread For the People pod, I sit with media savant Steve Leblang. Steve is a veteran television executive who specializes in Quantitative & Qualitative Research. We talk about how testing impacted Seinfeld, the series The Shield, and the project I worked on with him, FX’s Rescue Me. 
Side Hustle Artisanal Bread www.sidehustlebread.com sponsors this episode of Bread For the People. 
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